Car As Art

Seeing one of our cars should invoke the feelings you get from appreciating a work of art. Seeing its sculpted beauty and the shifting reflections as it catches the light, evoking speed, grace, and power, you’ll feel an irresistible urge to drive it.

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My19 Mazda3hatchback Exterior Kodo Overlay

KODO: “SOUL OF MOTION”

Creating a sense of motion, even at a standstill—That’s the essence of Mazda’s Kodo: “Soul of Motion” design philosophy. It allows designers to imbue each model with its own personality while staying true to a unifying theme. Cars are our canvas, and every one we make begs to be driven. We’re honored that drivers are so happy to oblige.

MAZDA SKYACTIV® TECHNOLOGY

When the components of a system are engineered to work together, that system will operate at peak efficiency. This is the simple idea behind Mazda SKYACTIV® TECHNOLOGY. But efficiency isn’t the only benefit. It also delivers a superior drive.

I-ACTIVSENSE®

An active approach to safety, i-ACTIVSENSE® uses milliwave radars and cameras to keep you in tune with your surroundings. While keeping you focused on the road. Get maximum confidence and enjoyment out of your drive knowing these available systems are constantly working to alert you to potential hazards, avert collisions, or reduce their severity when one is unavoidable.2 It’s another example of our Jinba Ittai philosophy of creating oneness between car and driver.